Record Label Logo

This our record label logo, we have decided to call it 'Lollipop Records' as we only produce pop music and therefore the play on words as 'pop' fits into 'lollipop'. This logo will be placed on magazine adverts and digipaks to advertise this record company. I wanted to use two different types of fonts - purely to exaggerate the 'Lollipop' title more than 'records'. Including imagery to our logo makes it more appealing to the eye and it also matches the title as i've replaced the o's with lollipop shapes. The 'records' part of the logo looks more general and plain as our attention is not wanted to be drawn to this part of the logo. Including the colour pink also makes the logo look girly as we are aiming towards a young teenage girl audience.

Digipak construction

These are screenshots from the making of our digipak - we have used the colour scheme of red, white and black as these are all complimentary colours which are bold and suit conventions of a pop video. We chose to use Jenna's name across the CD in a repeated pattern as this looks modern and looks appealing towards our target audience of teenage girls. We thought up the song titles all together as a group, however one song was called 'Dream on b****' and after re-thinking this we came to a conclusion that this song title was not appropriate for teenage girls aged 13-16 and replaced it with a song title used by Demi Lovato - 'Heart Attack' which is on the same album as the song we are doing (Give your heart a break).

Magazine advert inspiration

These are some magazine adverts I have found on google, they include the artist name, album name and when the album will be released. The photograph on the advert is either the actual album cover or a similar photo that was taken in the same shoot. All these features should be included in my magazine advert as it promotes the album - persuading people to buy it.