This our record label logo, we have decided to call it 'Lollipop Records' as we only produce pop music and therefore the play on words as 'pop' fits into 'lollipop'. This logo will be placed on magazine adverts and digipaks to advertise this record company. I wanted to use two different types of fonts - purely to exaggerate the 'Lollipop' title more than 'records'. Including imagery to our logo makes it more appealing to the eye and it also matches the title as i've replaced the o's with lollipop shapes. The 'records' part of the logo looks more general and plain as our attention is not wanted to be drawn to this part of the logo. Including the colour pink also makes the logo look girly as we are aiming towards a young teenage girl audience.
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