The types of media I have produced for my A2 project have worked well to showcase a strong brand identity. For example we kept to the same colour scheme throughout the media production (digipak, magazine advert and music video) where the colours red, white and black are used throughout - this is specifically shown during the performance shots in my music video where Jenna is wearing a red dress, red lipstick and white and black outfits.
All of these productions showcase a young teenage female pop artist, my productions have shown to be suitable to our target audience as we did not include any provocative shots throughout the music video and photoshoots for the ancillary tasks. Both productions advertise a girly, modern female artist with a professional looking portfolio - strongly advertising herself and persuading the public to buy her album as it strongly appeals to our target audience.
Overall the work I have produced for my A2 advanced portfolio all fits into the same pop theme and promotes her identity in a strong representation.
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